KMBNMK04 Sales And Retail Management MBA 4th Sem Notes

KMBNMK04 Sales & Retail Management MBA Notes All Units

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KMBNMK04 Sales & Retail Management MBA Notes All Units

Unit 1 Introduction to Sales

Unit 2 Negotiation & Bargaining

Unit 3 Building Sales Organization

Unit 4 Introduction to Retailing

Unit 5 Store Layout and Space Planning